Michelle is force. She's an incredibly talented Intuitive who's won countless awards and co-written several books, but her brand and website fell flat. It felt templated and almost corporate, while Michelle herself is a feminine being full of life and warmth. She needed a brand and site that appropriately reflected who she is and what she brings to the world.
Using cool colors and earthy tones, we wanted Michelle's brand to be created with a solid foundation that felt grounded. We created a logo that combines script with a serif all caps font, in order to bring some lightness and femininity to her brand.
We added a lot of smooth, yet elegant transitions and animations to the custom Wordpress website in order to give it fluidity and make it feel more alive as you're scrolling through.